Also, remember to optimize your content for mobile as 94 percent of Facebook’s users access Facebook via the mobile app.You Tube is a video-sharing platform where users watch a billion hour of videos every day.
It’s also whether the social media site is a right fit for your business and you. Is your target audience using that social media site?Businesses can now advertise, create chatbots, send newsletters, and more on Messenger.These features have given businesses a myriad of new ways to engage and connect with their customers.But note that the Facebook algorithm prioritizes content that sparks conversations and meaningful interactions between people, especially those from family and friends.If you want to learn more about succeeding with the updated Facebook algorithm, Brian Peters, our Strategic Partnership Marketer, shared the secrets of the new algorithm and what you can do to thrive on Facebook.It allows you to share a wide range of content such as photos, videos, Stories, and live videos.It has also recently launched IGTV for longer-form videos.QQ is an instant messaging platform that is extremely popular among young Chinese.(It is used in 80 countries and also available in many other languages.) Besides its instant messaging features, it also enables users to decorate their avatars, watch movies, play online games, shop online, blog, and make payment.(When I was in Bangkok to buy a new suit, I communicated with the tailor via Whats App.) Whats App has been building out its business platform to allow businesses to have a proper business profile, to provide customer support, and to share updates with customers about their purchases.For small businesses, it has built the Whats App Business app while for medium and large businesses, there’s the Whats App Business API.