Add those complications to the fact that online dating is, for many people, a thoroughly dispiriting experience, and it’s no wonder that older adults are more likely to rate it as a negative experience than any other demographic. If people are finding love through online dating sites, why does it fail so many others?
To answer this, let’s take a look at some of the main reasons online dating doesn’t work. Researchers in the UK recently calculated the odds of finding a compatible partner if they used the average person’s requirements (in terms of desired age, physical requirements, location, and so on).
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According to some estimates, there are over 8,000 online dating sites worldwide, and over 2,500 in the US alone.
Unfortunately, when you’re reading the profiles of other people, it’s easy to forget that this rule applies to them, too.
And then along came online dating to blow that idea away.
Instead of meeting people in a fun social environment first, and using all the social tools we have to figure out if you like somebody’s company, technology arrived to help you make a decision about someone without ever even needing to meet them in person.
The industry has completely transformed a fundamental aspect of human communication, changing how we meet new people and go looking for partners.
In the US, online dating is now the second most common way for heterosexual couples to meet (behind introductions through friends). After millions of years of human evolution, and thousands of years of the development of human society, humans had settled on the idea that in-person interactions through fun, face-to-face social activities were the best way to meet new people.